From Chapter 11:
Sidgwick's praise of tobacco, classically draped in Greek verse, occasionally of the macaronic order, is delightful. He hails the pipe as the work of Pan, and the divine smoke as the best and most fragrant of gifts—healer of sorrow, companion in joy, rest for the toilers, drink for the thirsty, warmth for the cold, coolness in the heat, and a cheap feast for those who waste away through hunger. How is it, he says, that through so many ages men, who have need of thee, have not seen thy nature? Often, he continues—the verses may be roughly translated—often, when I am in Alpine solitudes, tied in a chain to a few companions, clinging to the rope, while barbarians lead the way, carrying in my hands an ice-axe and breathless crawling up the snow-covered plain—then, when groaning I reach the summit (either pulled up or on foot), how have I rested, on my back on the rocks, charming my soul with thy divine clouds! He goes on in burlesque strain to speak of the joys of tobacco when he lies in idleness by the streams in breathless summer, comforted by a bath just taken, or when in the middle of the night he is worn out by revising endless exercises, underlining the mistakes in red and allotting marks, or weighed down by the wise men of old—Thucydides, Sophocles, Euripides, the ideas of Plato, wiles of Pindar, fearfully corrupt strophe of chorus, wondrous guesses of Teutons and fancies of philologists, when men swoon in the inexplicable wanderings of the endless examination of Homer, when the brain reels among such toil—then he hails the pipe, help of mortals, and hastens to kindle sacrifices at its altars and rejoices as he tastes its smoke. Let some one, he exclaims, bring Bryant and May's fire, which strikes a light only if rubbed on the box—

From Chapter 15:
One of the earliest known examples of these highlanders as tobacconists' signs is that which was placed at the door of a shop in Coventry Street which was opened in 1720 under the sign of "The Highlander, Thistle and Crown." This is said to have been a favourite place of resort of the Jacobites. In his "Nicotine and its Rariora," Mr. A.M. Broadley gives the card, dated 1765, of "William Kebb, at ye Highlander ye corner of Pall Mall, facing St. James's, Haymarket," and says that the highlander was a favourite tobacconist's sign for 200 years. I have been unable, however, to find evidence of such a prolonged period of favour. I know of no certain seventeenth-century reference to the highlander as a tobacconist's sign.